Reading Books = Fundraising
Heifer International
Hello Good built a technology component for Heifer International's Read to Feed program, enabling students to raise money for poverty and hunger by simply reading more books.
The Challenge
What we were up against
Heifer International's Read to Feed program empowers students to raise money for the fight against poverty and hunger by reading books, but needed a technology component to enable partnerships with major brands.
Our Approach
How we made it happen
Hello Good club members Arben Kane and Carson Ingle brought in the appropriate partners to create a technology component for this program, which will enable technology-based partnerships with major brands.
The Results
Impact by the numbers
The Team
Club Members on This Project
Arben Kane
Carson Ingle
Campaign Highlights
Technology platform built
Brand partnership pipeline enabled
Student fundraising through reading